THE OFFICIAL WEBSITE OF MARBURGER FAMILY RACING ENTERPRISES AND DRIVER TODD MARBURGER

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Sponsorship Available!
See how you can benefit from sponsorship of our dedicated race team!

 

 

 

 

 


MARKETING OPPORTUNITIES WITH
MARBURGER FAMILY RACING ENTERPRISES

Join our dedicated race team and promote your business!


The benefits of Marketing with MFR Enterprises

Your company name and logo on car
Large, full color ad on one or both sides of the car featuring your company's name or logo, address and phone number (if desired). Your ad will be highly visible on both sides of the race car (Major/Primary) or on one side (Associate) depending on space availability. These ads are displayed all year on the body of the race car and are highly visible on the track, pit area, at various car shows throughout the racing season, as well as in photos purchased by the fans and those that are published in various local, regional and national publications and in the weekly track program book.

Promotional car and driver appearance
As a Major, Primary or Associate sponsor, we encourage you to schedule special events at your place of business in which we can bring potential customers to you. Utilize your sponsorship dollars by having us bring the MFR Enterprises team to your business! We can schedule day/days in which we can display the race car and trailer at your business, allowing the fans the opportunity to stop by and get a closer look at the car, meet the driver one on one, ask questions, get autographs and even purchase sportswear. This is an effort to then, at the same time, get those fans in your doors! This is an excellent promotional opportunity and one that should be taken advantage of, should you join MFR Enterprises.

See your company's name/logo on driver fire suit and crew shirts/uniforms
Allow us to advertise your company "in style" this season on Todd's fire suit courtesy of team sponsor Awesome Racewear in Canada. In addition, as a Major or Primary sponsor, we will display your company's logo on all of our crew shirts and uniforms, provided by team sponsor Weikel Racewear. Take advantage of this opportunity to have your company's name/logo embroidered on the sleeve or chest of our crew shirts and on the driver's fire protective racing suit. The crew shirts are worn each week at the races by all MFR Enterprises crew members, as well as to all promotional car and driver appearances throughout the season.

Promotional driver autograph cards
Full color 4½" x 6" photo cards are just another way we can help to promote your company's name or logo. These photo cards, which are personally autographed and given away to the fans for free after the races, feature a photo of the car on the front (displaying your logo) as well as a complete listing of all sponsor names and logos in black and white on the back of the card. Allow the fans to take your company's logo home with them on their free MFR Enterprises autograph card.

Local and Regional print media
More and more, as stock car racing is recognized as the nation's number one spectator sport, racing is gaining coverage in area publications. Many local newspapers serving Southeastern Pennsylvania, such as The Boyertown Times, The Reading Eagle, The Morning Call, Lebanon Daily News and The Mercury cover all of the racing action at Grandview Speedway weekly. Area Auto Racing News is a weekly publication that concentrates on the Northeast portion of the country with weekly in-depth coverage of all the action at Grandview, as well as columnists that cover the tracks' weekly action. This publication reaches thousands or homes each week all over the East Coast and beyond and has often included photos of the MFR Enterprises race car. In addition, Grandview Speedway issues a weekly program book, The Grandview Groove, published by Ernie Saxton Communications, featuring pictures, point standings, articles, columns, advertisements and driver profiles.

The Internet
The World Wide Web has erupted with sites covering motorsports in recent years. Check out, for example, www.southjerseydirtracing.com, likely the largest regional website to cover local dirt Modified racing action. Photos of the MFR Enterprises #18 have often been featured on this website. This website also supplies race results, schedules, press releases and is updated on a daily basis. Grandview Speedway maintains its own website, www.grandviewspeedway.com, and there is even an unofficial fan website, www.greatestshowondirt.net, one of MFR Enterprises' largest supporters. Both are complete with weekly race results, schedule information, driver rosters, photo galleries and more.

Other promotional car and driver appearances
In years past, the MFR Enterprises team kicked off its season by participating in the Reading Racing Reunion car show at the Fairgrounds Square Mall in Reading, PA. Our MFR Enterprises TEO Pro Car would be on display within the combines of the mall for an entire week in late February. In 2001, the MFR Enterprises team made its first ever appearance at the Pennzoil Motorsports show in Fort Washington, PA. More than 30,000 spectators attended the three-day show. As an MFR Enterprises team member, we would encourage you to provide us with flyers, business cards, coupons, menus, catalogs or any other information we could hand out for you, at such events, in an effort to promote your company.

Weekly public address announcements at the race track
Thousands of fans take in the action each week at Grandview Speedway. Have your company announced weekly at the track as a sponsor of the MFR Enterprises race car driven by Todd Marburger. Ernie Saxton, owner and operator of Ernie Saxton Communications and track announcer at Grandview Speedway, is well aware of the importance of local and corporate business support of both the track and the individual race teams. He is continuously plugging the sponsors of the participating race teams throughout each evening of racing. According to Ernie Saxton Communications, 73% of fans surveyed said that they would go out of their way to purchase products from companies that market through motorsports. It is clear that the local racing audience is very brand loyal.

MFR Enterprises Team Website- www.toddmarburgerracing.com
Our first website was launched in 2006 courtesy of Chris Noble. Chris is the owner of the Greatest Show on Dirt website and continues to do a fabulous job on the online home of MFR Enterprises. Our website is always complete with a biography, schedule/results, a sponsors page (with links!), photos and other links around the racing world. Let us link your website to ours so we can direct all of our fans to your business (right after the races!)

Television
Once again, as in years past, a select number of events from Grandview Speedway will be aired on a tape delayed basis on RCN Channel 4 (reaching more than 100,000 homes in the Lehigh Valley including Allentown, Easton and Bethlehem), on PCTV (serving more than 270,000 homes in Berks, Chester and Montgomery Counties), and on Comcast TV in select viewing areas (Trooper and Collegeville). In all, each two-hour Grandview Speedway airing will reach nearly 500,000 homes in Southeastern PA.

MFR Enterprises T-shirts
We keep our fans looking great! Once again this year we will be printing brand new t-shirts, featuring our familiar red, yellow, black and blue paint scheme. Our shirts have been seen all over the stands and in the pits each week at the races. Thanks to our great sponsorship relationship with Weikel Racewear, this year, we once again plan to donate 18% of every t-shirt sold to the National Multiple Sclerosis Society! As an MFR Enterprises team sponsor, your company's name/logo will appear on each of the estimated 300 (or more) shirts sold throughout the season. Race fans love to buy racing t-shirts! Take advantage of this opportunity to promote your company's name and to help us raise money (and awareness) to fight Multiple Sclerosis! Help support a great cause. We were able to raise $332 for the Multiple Sclerosis Society by donating 18% of each of our 2006 t-shirts sold. Last season we also made another donation to the Society with our t-shirt sales. Every sponsor's logo will be seen on our brand new 2008 t-shirts. Don't miss out on this terrific opportunity.

Approach us with your ideas
Feel free to approach us with any of your own ideas as to how MFR Enterprises could help market your company, not previously mentioned on this page. Once again, we pledge to do everything possible to help promote your company, should you choose to sponsor our dedicated race team.
 


For additional information or for a complete 2008 Marketing Proposal please contact the MFR Enterprises webmaster by clicking here.
 

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